The holiday season is in full swing and now, more than ever, is the time to educate your customers about free eBooks and audiobooks from your library. Download our free, print-ready flyer to display around your library branches or in your community. (Just write in your OverDrive URL in bottom section.)

If my attempt to convince you why this is important isn’t enough, perhaps the Consumer Electronics Association holiday wish list for 2010 may help. According to CEA, consumer electronic sales will reach the highest level ever this year, despite an overall decline in gift spending last year. Here’s what this means for you: 7 out of 10 of the wish list items all support eBook reading. Your library’s eBook collection ROI is about to skyrocket… if you spread the information.

In addition to the flyer and the previously released eBook devices cheat sheet for staff, you’re also invited to attend our open Community Outreach training on December 2 at 2:00 pm Eastern time. I’ll share more creative, cost-effective ideas for increasing awareness. Click here to register.

To make it even easier, here’s a short checklist for you:

  1. Download and print our free flyer. Display around the library and locations in your community (local gym, coffee shops, schools, etc.).
  2. Print and distribute the eBook devices cheat sheet to all front-line staff to ensure they’re prepared to answer inquiries and assist customers.
  3. Register for OverDrive’s open Community Outreach training to learn more ideas for marketing your download service.
  4. Contact us if you have questions or need additional assistance: partnerservices@overdrive.com.

Shannon Lichty is the partner services manager for OverDrive

3 Responses to “eBooks are HOT this holiday season. It’s time to promote your collection.”

  1. Andy

    Any idea when overdrive plans to have audiobook support for Windows Phone 7?

  2. Merribeth Advocate

    Great information – then you! We received a suggestion to pass on to you: Put the url for directly downloading to a digital device on the eBook devices cheat sheet so staff has all the info in one place.