On Wednesday, September 21st OverDrive announced Amazon® Kindle compatibility for our U.S. library partners. Since that time, every U.S. partner’s site has gone live with the new service and a video explaining how the process works has been released.
Now that our library partners are live with Kindle and are growing comfortable with the simple process, the next step is finding ways to inform your patrons. Well, we’ve thought of that as well. A Kindle Marketing Kit has been created to provide you with flyers, posters, web graphics and a press release. Please feel free to use these materials both within the library and around your community to inform your patrons that library books for Kindle have arrived.
As a reminder, for additional marketing and outreach ideas you can always contact firstname.lastname@example.org.
Adam Sockel is a marketing and outreach associate at OverDrive.