Over the last six months, the Marketing & Outreach team here at OverDrive has created a brand-new version of the Community Outreach Training program you’ve all come to know and love. The new program still provides helpful ideas for marketing your library’s digital collection both inside the branch and throughout your community, and we’ve updated Community Outreach Training to incorporate social marketing, as well. You’ll discover social-media marketing techniques that let you reach your users where they are—on Facebook, Twitter, Pinterest, et al.
Next week—Thursday, May 3 at 2 p.m. EST—I’ll be hosting the year’s first open session for Community Outreach training. During this live, online webinar, I’ll share some of the latest ideas and techniques in the world of marketing and answer any questions you may have. The free session will last about an hour. You can register at ReadyTalk.com. I’ll look forward to hearing from you on Thursday!
You can also view the the latest Community Outreach Training at your own convenience by visiting the Learning Center and clicking on “View Now.”
Adam Sockel is a Marketing and Outreach Specialist at OverDrive.