OverDrive’s Advantage program gives libraries that are members of a shared collection the ability to offer popular titles exclusively to their patrons. Advantage libraries can use the program to help fill holds on high circulating titles already in the shared collection, as well as provide additional titles that are not yet available to the group. To help more libraries reap the benefits of this great program, we’re offering deep discounts on OverDrive Advantage through June 30.
Many libraries have chosen to participate in OverDrive Advantage and have experienced firsthand an increase in circulation and patron satisfaction. Among those to utilize Advantage are the Tennessee R.E.A.D.S. consortium and the Wisconsin Public Library Consortium; each consortium boasts more than 20 Advantage members.
The benefits of Advantage reach beyond the patrons of the participating library. When one member library adds an Advantage plan, patrons throughout the consortium will experience reduced wait times for holds. With regard to the selection of the content for the consortium, having individual libraries utilize Advantage simplifies purchasing. The task of managing long waiting lists and balancing how many copies to purchase in relation to budget can be daunting, but Advantage helps alleviate that challenge.
Participating in a shared collection is a fantastic way for libraries to provide eBooks and digital audiobooks at an affordable cost. However, as libraries shift more budget toward digital content, there’s another “advantage” that OverDrive’s program offers: if a library ever decides to move to its own standalone platform, all content purchased via Advantage will transfer to the new website. Thus, Advantage is a smart way to build a base collection as budget allows. When the library is ready to construct its own “Virtual Branch,” the foundation is already in place. Libraries such as Vancouver Public Library, Monmouth County Library (New Jersey) and Rockford Public Library (Illinois) all transitioned to a standalone platform after success with Advantage.
If your library is considering opening up an Advantage account, now’s a great time to act. Through June 30, we’re waiving the $500 set-up fee, so the entire $1000 enrollment fee counts toward a content credit for ordering titles. Furthermore, many of our publishing partners (HarperCollins, Harlequin, Sourcebooks, Baker Publishing Group, Kensington) are offering summer sales with 30-percent discounts on select titles.
For more information on Advantage, contact firstname.lastname@example.org or reach out to your Collection Development Specialist.
Jason Sockel is a Collection Development Associate at OverDrive.